23 Years in the Making: Rollify Strengthens Its Growth Engine with iBankroll

Some companies are built around an opportunity. Rollify was built around a 23-year friendship.

Co-Founder and CEO Sean Honeyman has known his co-founders since childhood - their mothers were best friends, and the bond long predates any business plan. That foundation has shaped what Honeyman has described publicly as a “hive mind” culture: a tight-knit team of builders and gamers obsessed with experience, speed and trust.

Backed by tier-one Web3 brands and launched last year, Rollify entered the market with a clear ambition - to create a crypto-native platform that prioritises immersive UX, seamless transactions and a premium VIP experience. Early traction followed quickly.

But like many fast-growing operators, one persistent industry issue became impossible to ignore: withdrawals and short-term volatility. Across social platforms and review sites, payout friction remains one of the most discussed challenges in gaming.

“When we first heard about iBankroll, we honestly thought it sounded too good to be
true,” said Sean Honeyman, Co-Founder and CEO of Rollify.

“As operators, we’ve lived through the realities of short-term swings and how they impact perception. What changed our view was understanding the mechanics behind it. With iBankroll now in place, we can deliver consistently high limits and reliable payouts while scaling aggressively. For founders, that’s powerful. It means we can stay ambitious and risk-on strategically, without losing focus on product, community and trust.”

Through this new partnership, Rollify has integrated iBankroll’s liquidity support solution - a capital management model designed to help operators manage exposure while maintaining competitive limits and operational consistency. Rather than tying up significant capital to buffer short-term variance, Rollify can deploy resources more efficiently toward product innovation, marketing and community growth. The result is a stronger growth engine that supports scale without introducing unnecessary friction. For iBankroll, the collaboration reflects a broader trend within gaming and fintech: forward-thinking operators seeking structural solutions rather than temporary fixes.

Hayden Bowman, Co-Founder of iBankroll, commented: “Rollify’s story stood out immediately. This isn’t a team chasing short-term wins - it’s a group that has been building trust for over two decades. When operators with that kind of foundation want to scale, they need infrastructure that matches their ambition. Our role is to remove volatility as a constraint, so teams like Rollify can focus entirely on experience, community and long-term growth.” Honeyman has spoken openly in recent industry appearances - including on the Fam Podcast hosted by Adar Ziv - about Rollify’s early lessons as B2C operators and the culture they’ve built together. That transparency is part of the brand’s identity. The partnership with iBankroll represents the next step in that journey: aligning operational structure with creative ambition.

As innovation across gaming and fintech continues to evolve, collaborations like this highlight a shift in mindset. Sustainable scale is no longer just about acquisition - it is about infrastructure, liquidity and the confidence to build boldly.